Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7EAEA
RGB
231, 234, 234
HSL
180, 7%, 91%
HSB
180, 1%, 92%
CMYK
1, 0, 0, 8
LAB
92, -1, 0
LCH
92, 1, 200
OKLCH
0.93, 0.00, 197
XYZ
77, 82, 90
LUV
92, -2, 0
HWB
180, 91%, 8%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.