Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7ECEA
RGB
231, 236, 234
HSL
156, 12%, 92%
HSB
156, 2%, 93%
CMYK
2, 0, 1, 7
LAB
93, -2, 0
LCH
93, 2, 170
OKLCH
0.94, 0.01, 170
XYZ
78, 83, 90
LUV
93, -3, 1
HWB
156, 91%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.