Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7ECFF
RGB
231, 236, 255
HSL
227, 100%, 95%
HSB
227, 9%, 100%
CMYK
9, 7, 0, 0
LAB
93, 1, -10
LCH
93, 10, 275
OKLCH
0.94, 0.03, 274
XYZ
81, 84, 107
LUV
93, -4, -16
HWB
227, 91%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.