Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7EED7
RGB
231, 238, 215
HSL
78, 40%, 89%
HSB
78, 10%, 93%
CMYK
3, 0, 10, 7
LAB
93, -5, 10
LCH
93, 12, 118
OKLCH
0.94, 0.03, 121
XYZ
76, 83, 76
LUV
93, -3, 17
HWB
78, 84%, 7%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.