Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7EFE6
RGB
231, 239, 230
HSL
113, 22%, 92%
HSB
113, 4%, 94%
CMYK
3, 0, 4, 6
LAB
94, -4, 3
LCH
94, 5, 139
OKLCH
0.94, 0.01, 142
XYZ
78, 84, 87
LUV
94, -4, 6
HWB
113, 90%, 6%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.