Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E8CBBB
RGB
232, 203, 187
HSL
21, 49%, 82%
HSB
21, 19%, 91%
CMYK
0, 13, 19, 9
LAB
84, 9, 12
LCH
84, 15, 54
OKLCH
0.86, 0.04, 51
XYZ
64, 63, 56
LUV
84, 19, 16
HWB
21, 73%, 9%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
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