Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E8D4DF
RGB
232, 212, 223
HSL
327, 30%, 87%
HSB
327, 9%, 91%
CMYK
0, 9, 4, 9
LAB
87, 9, -3
LCH
87, 9, 342
OKLCH
0.89, 0.03, 343
XYZ
70, 70, 80
LUV
87, 11, -6
HWB
327, 83%, 9%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.