Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E8D6EA
RGB
232, 214, 234
HSL
294, 32%, 88%
HSB
294, 9%, 92%
CMYK
1, 9, 0, 8
LAB
88, 9, -7
LCH
88, 12, 320
OKLCH
0.90, 0.03, 323
XYZ
72, 71, 88
LUV
88, 9, -13
HWB
294, 84%, 8%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.