Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E8D7DF
RGB
232, 215, 223
HSL
332, 27%, 88%
HSB
332, 7%, 91%
CMYK
0, 7, 4, 9
LAB
88, 7, -2
LCH
88, 7, 346
OKLCH
0.90, 0.02, 347
XYZ
71, 71, 80
LUV
88, 9, -4
HWB
332, 84%, 9%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.