Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E8D9CD
RGB
232, 217, 205
HSL
27, 37%, 86%
HSB
27, 12%, 91%
CMYK
0, 6, 12, 9
LAB
88, 4, 8
LCH
88, 9, 64
OKLCH
0.89, 0.02, 61
XYZ
69, 71, 68
LUV
88, 10, 11
HWB
27, 80%, 9%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.