Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
E9CAFF
RGB
233, 202, 255
HSL
275, 100%, 90%
HSB
275, 21%, 100%
CMYK
9, 21, 0, 0
LAB
85, 18, -22
LCH
85, 29, 310
OKLCH
0.88, 0.08, 311
XYZ
73, 67, 104
LUV
85, 14, -38
HWB
275, 79%, 0%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.