Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9DFD8
RGB
233, 223, 216
HSL
25, 28%, 88%
HSB
25, 7%, 91%
CMYK
0, 4, 7, 9
LAB
89, 3, 5
LCH
89, 5, 61
OKLCH
0.91, 0.01, 58
XYZ
72, 75, 76
LUV
89, 6, 7
HWB
25, 85%, 9%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.