Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9E1E5
RGB
233, 225, 229
HSL
330, 15%, 90%
HSB
330, 3%, 91%
CMYK
0, 3, 2, 9
LAB
90, 3, -1
LCH
90, 3, 344
OKLCH
0.92, 0.01, 345
XYZ
75, 77, 85
LUV
90, 4, -2
HWB
330, 88%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.