Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9E1E7
RGB
233, 225, 231
HSL
315, 15%, 90%
HSB
315, 3%, 91%
CMYK
0, 3, 1, 9
LAB
90, 4, -2
LCH
90, 4, 332
OKLCH
0.92, 0.01, 334
XYZ
75, 77, 86
LUV
90, 4, -4
HWB
315, 88%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.