Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9E7FA
RGB
233, 231, 250
HSL
246, 66%, 94%
HSB
246, 8%, 98%
CMYK
7, 8, 0, 2
LAB
92, 3, -9
LCH
92, 10, 290
OKLCH
0.94, 0.03, 291
XYZ
79, 81, 102
LUV
92, 0, -15
HWB
246, 91%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.