Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9EFE0
RGB
233, 239, 224
HSL
84, 32%, 91%
HSB
84, 6%, 94%
CMYK
3, 0, 6, 6
LAB
94, -4, 7
LCH
94, 8, 122
OKLCH
0.94, 0.02, 125
XYZ
78, 84, 83
LUV
94, -3, 11
HWB
84, 88%, 6%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.