Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9EFF3
RGB
233, 239, 243
HSL
204, 29%, 93%
HSB
204, 4%, 95%
CMYK
4, 2, 0, 5
LAB
94, -2, -3
LCH
94, 3, 240
OKLCH
0.95, 0.01, 237
XYZ
81, 86, 97
LUV
94, -4, -4
HWB
204, 91%, 5%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.