Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9EFFC
RGB
233, 239, 252
HSL
221, 76%, 95%
HSB
221, 8%, 99%
CMYK
8, 5, 0, 1
LAB
94, 0, -7
LCH
94, 7, 268
OKLCH
0.95, 0.02, 266
XYZ
82, 86, 104
LUV
94, -4, -11
HWB
221, 91%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.