Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9F7FF
RGB
233, 247, 255
HSL
202, 100%, 96%
HSB
202, 9%, 100%
CMYK
9, 3, 0, 0
LAB
96, -4, -6
LCH
96, 7, 237
OKLCH
0.97, 0.02, 233
XYZ
85, 91, 108
LUV
96, -8, -8
HWB
202, 91%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.