Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9FEEA
RGB
233, 254, 234
HSL
123, 91%, 95%
HSB
123, 8%, 100%
CMYK
8, 0, 8, 0
LAB
98, -10, 7
LCH
98, 12, 144
OKLCH
0.98, 0.03, 147
XYZ
84, 94, 92
LUV
98, -11, 13
HWB
123, 91%, 0%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.