Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EACFD6
RGB
234, 207, 214
HSL
344, 39%, 86%
HSB
344, 12%, 92%
CMYK
0, 12, 9, 8
LAB
86, 11, 0
LCH
86, 11, 1
OKLCH
0.88, 0.03, 0
XYZ
68, 67, 73
LUV
86, 15, -2
HWB
344, 81%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.