Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAD2C6
RGB
234, 210, 198
HSL
20, 46%, 85%
HSB
20, 15%, 92%
CMYK
0, 10, 15, 8
LAB
86, 7, 9
LCH
86, 12, 52
OKLCH
0.88, 0.03, 48
XYZ
67, 68, 63
LUV
86, 15, 12
HWB
20, 78%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.