Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAD2DA
RGB
234, 210, 218
HSL
340, 36%, 87%
HSB
340, 10%, 92%
CMYK
0, 10, 7, 8
LAB
86, 10, -1
LCH
86, 10, 355
OKLCH
0.89, 0.03, 356
XYZ
70, 69, 76
LUV
86, 14, -3
HWB
340, 82%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.