Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAD5E2
RGB
234, 213, 226
HSL
323, 33%, 88%
HSB
323, 9%, 92%
CMYK
0, 9, 3, 8
LAB
87, 9, -4
LCH
87, 10, 338
OKLCH
0.89, 0.03, 340
XYZ
71, 71, 82
LUV
87, 11, -7
HWB
323, 84%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.