Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAD7DB
RGB
234, 215, 219
HSL
347, 31%, 88%
HSB
347, 8%, 92%
CMYK
0, 8, 6, 8
LAB
88, 7, 1
LCH
88, 7, 4
OKLCH
0.90, 0.02, 3
XYZ
71, 71, 77
LUV
88, 11, -1
HWB
347, 84%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.