Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAD9DD
RGB
234, 217, 221
HSL
346, 29%, 88%
HSB
346, 7%, 92%
CMYK
0, 7, 6, 8
LAB
88, 7, 0
LCH
88, 7, 2
OKLCH
0.90, 0.02, 1
XYZ
72, 72, 79
LUV
88, 10, -1
HWB
346, 85%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.