Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAD9EA
RGB
234, 217, 234
HSL
300, 29%, 88%
HSB
300, 7%, 92%
CMYK
0, 7, 0, 8
LAB
88, 8, -6
LCH
88, 10, 323
OKLCH
0.90, 0.03, 326
XYZ
74, 73, 88
LUV
88, 9, -11
HWB
300, 85%, 8%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.