Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EADAD0
RGB
234, 218, 208
HSL
23, 38%, 87%
HSB
23, 11%, 92%
CMYK
0, 7, 11, 8
LAB
88, 4, 7
LCH
88, 8, 58
OKLCH
0.90, 0.02, 54
XYZ
70, 72, 70
LUV
88, 10, 10
HWB
23, 82%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.