Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EADED1
RGB
234, 222, 209
HSL
31, 37%, 87%
HSB
31, 11%, 92%
CMYK
0, 5, 11, 8
LAB
89, 3, 8
LCH
89, 8, 72
OKLCH
0.91, 0.02, 70
XYZ
72, 74, 71
LUV
89, 8, 11
HWB
31, 82%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.