Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAE0EA
RGB
234, 224, 234
HSL
300, 19%, 90%
HSB
300, 4%, 92%
CMYK
0, 4, 0, 8
LAB
90, 5, -4
LCH
90, 6, 323
OKLCH
0.92, 0.02, 326
XYZ
75, 77, 89
LUV
90, 5, -7
HWB
300, 88%, 8%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.