Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAE1CA
RGB
234, 225, 202
HSL
43, 43%, 85%
HSB
43, 14%, 92%
CMYK
0, 4, 14, 8
LAB
90, 0, 12
LCH
90, 12, 88
OKLCH
0.91, 0.03, 89
XYZ
72, 76, 67
LUV
90, 7, 18
HWB
43, 79%, 8%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.