Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAEEE4
RGB
234, 238, 228
HSL
84, 23%, 91%
HSB
84, 4%, 93%
CMYK
2, 0, 4, 7
LAB
94, -3, 4
LCH
94, 5, 122
OKLCH
0.94, 0.01, 125
XYZ
79, 84, 86
LUV
94, -2, 7
HWB
84, 89%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.