Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
EB5004
RGB
235, 80, 4
HSL
20, 97%, 47%
HSB
20, 98%, 92%
CMYK
0, 66, 98, 8
LAB
56, 59, 67
LCH
56, 89, 48
OKLCH
0.64, 0.20, 39
XYZ
37, 23, 3
LUV
56, 130, 46
HWB
20, 2%, 8%
Pantone
Orange 021 C
Harmonies
Shades & tints
Similar named colors
Vermilion
#E34234
Tomato
#FF6347
Mahogany
#C04000
Scarlet
#FF2400
Coral
#FF7F50
Chocolate
#D2691E
Pumpkin
#FF7518
Browse every named orange on shades of orange, or all families on colors.