Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EBDBEF
RGB
235, 219, 239
HSL
288, 38%, 90%
HSB
288, 8%, 94%
CMYK
2, 8, 0, 6
LAB
89, 8, -8
LCH
89, 11, 317
OKLCH
0.91, 0.03, 319
XYZ
75, 75, 92
LUV
89, 8, -14
HWB
288, 86%, 6%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.