Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EBE0DF
RGB
235, 224, 223
HSL
5, 23%, 90%
HSB
5, 5%, 92%
CMYK
0, 5, 5, 8
LAB
90, 4, 2
LCH
90, 4, 27
OKLCH
0.92, 0.01, 24
XYZ
74, 76, 81
LUV
90, 6, 2
HWB
5, 87%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.