Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EBE2E4
RGB
235, 226, 228
HSL
347, 18%, 90%
HSB
347, 4%, 92%
CMYK
0, 4, 3, 8
LAB
91, 3, 0
LCH
91, 3, 3
OKLCH
0.92, 0.01, 2
XYZ
75, 78, 84
LUV
91, 5, 0
HWB
347, 89%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.