Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECD5D3
RGB
236, 213, 211
HSL
5, 40%, 88%
HSB
5, 11%, 93%
CMYK
0, 10, 11, 7
LAB
87, 8, 4
LCH
87, 9, 27
OKLCH
0.89, 0.03, 24
XYZ
70, 70, 71
LUV
87, 14, 4
HWB
5, 83%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.