Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECD7E7
RGB
236, 215, 231
HSL
314, 36%, 88%
HSB
314, 9%, 93%
CMYK
0, 9, 2, 7
LAB
88, 10, -5
LCH
88, 11, 332
OKLCH
0.90, 0.03, 334
XYZ
73, 72, 86
LUV
88, 11, -10
HWB
314, 84%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.