Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECDED8
RGB
236, 222, 216
HSL
18, 34%, 89%
HSB
18, 8%, 93%
CMYK
0, 6, 8, 7
LAB
89, 4, 5
LCH
89, 6, 49
OKLCH
0.91, 0.02, 45
XYZ
73, 75, 76
LUV
89, 9, 6
HWB
18, 85%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.