Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECDFDF
RGB
236, 223, 223
HSL
0, 25%, 90%
HSB
0, 6%, 93%
CMYK
0, 6, 6, 7
LAB
90, 5, 2
LCH
90, 5, 20
OKLCH
0.91, 0.01, 17
XYZ
74, 76, 81
LUV
90, 7, 2
HWB
0, 87%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.