Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECE2F4
RGB
236, 226, 244
HSL
273, 45%, 92%
HSB
273, 7%, 96%
CMYK
3, 7, 0, 4
LAB
91, 6, -8
LCH
91, 10, 308
OKLCH
0.93, 0.03, 310
XYZ
78, 79, 97
LUV
91, 5, -13
HWB
273, 89%, 4%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.