Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECE3FA
RGB
236, 227, 250
HSL
263, 70%, 94%
HSB
263, 9%, 98%
CMYK
6, 9, 0, 2
LAB
91, 6, -10
LCH
91, 12, 302
OKLCH
0.93, 0.03, 303
XYZ
79, 80, 102
LUV
91, 4, -17
HWB
263, 89%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.