Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECE7D2
RGB
236, 231, 210
HSL
48, 41%, 87%
HSB
48, 11%, 93%
CMYK
0, 2, 11, 7
LAB
92, -1, 11
LCH
92, 11, 95
OKLCH
0.93, 0.03, 96
XYZ
75, 80, 72
LUV
92, 4, 16
HWB
48, 82%, 7%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.