Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECEACC
RGB
236, 234, 204
HSL
56, 46%, 86%
HSB
56, 14%, 93%
CMYK
0, 1, 14, 7
LAB
92, -3, 15
LCH
92, 15, 101
OKLCH
0.93, 0.04, 104
XYZ
75, 81, 69
LUV
92, 3, 23
HWB
56, 80%, 7%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.