Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECEAE7
RGB
236, 234, 231
HSL
36, 12%, 92%
HSB
36, 2%, 93%
CMYK
0, 1, 2, 7
LAB
93, 0, 2
LCH
93, 2, 80
OKLCH
0.94, 0.00, 78
XYZ
78, 82, 87
LUV
93, 1, 3
HWB
36, 91%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
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