Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECEDE2
RGB
236, 237, 226
HSL
65, 23%, 91%
HSB
65, 5%, 93%
CMYK
0, 0, 5, 7
LAB
93, -2, 5
LCH
93, 6, 109
OKLCH
0.94, 0.01, 111
XYZ
79, 84, 84
LUV
93, 0, 8
HWB
65, 89%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.