Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECEDE5
RGB
236, 237, 229
HSL
67, 18%, 91%
HSB
67, 3%, 93%
CMYK
0, 0, 3, 7
LAB
94, -1, 4
LCH
94, 4, 110
OKLCH
0.94, 0.01, 112
XYZ
79, 84, 86
LUV
94, 0, 6
HWB
67, 90%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.