Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECF0FA
RGB
236, 240, 250
HSL
223, 58%, 95%
HSB
223, 6%, 98%
CMYK
6, 4, 0, 2
LAB
95, 0, -5
LCH
95, 5, 270
OKLCH
0.95, 0.01, 268
XYZ
83, 87, 103
LUV
95, -3, -8
HWB
223, 93%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.