Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECF1FF
RGB
236, 241, 255
HSL
224, 100%, 96%
HSB
224, 7%, 100%
CMYK
7, 5, 0, 0
LAB
95, 0, -7
LCH
95, 7, 272
OKLCH
0.96, 0.02, 270
XYZ
84, 88, 107
LUV
95, -4, -12
HWB
224, 93%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.