Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECF3FF
RGB
236, 243, 255
HSL
218, 100%, 96%
HSB
218, 7%, 100%
CMYK
7, 5, 0, 0
LAB
96, -1, -7
LCH
96, 7, 264
OKLCH
0.96, 0.02, 261
XYZ
85, 89, 107
LUV
96, -4, -10
HWB
218, 93%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.